Remi has over 11 years of experience in general management, commerce, finance and corporate strategy in (FM)CG and Retail across Asia (6 years) and Europe (5 years). He is a result-driven leader with a strong focus on customer centricity, top-line growth, spend productivity and team development. Remi is currently Director Commercial Transformation for FrieslandCampina, a global top-5 dairy player with >EUR 12bln revenue. His key responsibilities are to (1) accelerate commercial performance based on branded growth, (2) ensure best-in-class execution, (3) implement revenue growth management and (4) elevate commercial capabilities. Previously at FrieslandCampina, Remi was Finance Director for Singapore and Head of M&A and Business Development for Asia. Prior to joining FrieslandCampina, Remi worked for Roland Berger Strategy Consultants as a Senior Consultant in their Amsterdam office. Remi holds an MBA from INSEAD, is a CFA Charterholder and has a MSc degree in Economics from Erasmus University in the Netherlands. He is a certified Chinese Mandarin speaker and passionate about data based insights and turnarounds. A key professional goal for Remi is to support teams in building sustainable capabilities and dynamic team cultures to keep pace with a continuous changing environment.
How are organisations deploying commercial excellence strategies? What has been the financial impact on their business? In this session, Remi covers more on:
· How does pricing fit into other key processes including sales and marketing?
· Developing customer and market-specific commercial programs to improve loyalty and profitability
· Finding the right balance between profitability and customer experience