Middle East’s #1 Cultural Tourism, Attractions, Leisure & Entertainment Show

05 - 07 April, 2020 | Madinat Jumeirah, Dubai, UAE

Debbie Stanford-Kristiansen

CEO Novo Cinemas

CEO of the Year 2019 and 2018-Top 30 Most Influential Women in the Arab World 2019 as well as #5 of Women in Global Cinema 2019 currently serving as the chief executive of NOVO Cinemas MENA.

Conference Day One: Monday, 06 April 2020

Monday, April 6th, 2020

10:15 AM Panel Discussion: Cinema is NOT Dying - How Will Cinema Survive the Next Decade?

Cinema has evolved a lot since the first recorded screenings in 1895, in fact it is evolving tremendously every year. Cinemas today are creating unbelievable experiences but, some believe cinema is dying out with the growth of online subscription service platforms like StarzPlay and Netflix which are set to increase their subscribers total in MENA region by 50% by 2020, according to global research firm HIS Markit. Industry experts take the stage to discuss key points and share their insights into the future of cinema as well as how cinema can survive the next decade and beyond.

  • How will cinemas attract & retain customers?
  • Is content really king or is it all about customer experience?
  • Latest technology & innovation
  • Can traditional cinemas join forces with video-on-demand platforms like StarzPlay and Netflix?

Conference Day Two: Tuesday, 07 April 2020

Tuesday, April 7th, 2020

12:10 PM Country Spotlight Session: Bahrain – Unveiling Latest Developments and Investment Opportunities Which Reaffirms Bahrain’s Position as a Growing Tourism and Entertainment Destination

Bahrain has invested more than $13 billion in tourism projects as part of an infrastructure development scheme, according to data from the Economic Development Board. This includes the world’s largest underwater theme park which will redefine underwater entertainment industry. The park will feature a sunken Boeing 747 (the largest aircraft to ever be submerged) as its headliner attraction. 2019 also saw the biggest Latin American cinema chain, Cinépolis open a 13-screen cinema, including Bahrain’s first-ever junior theatre and 4D E-motion viewing experience. Experts share the stage to provide updates on the latest developments and future opportunities.

Check out the incredible speaker line-up to see who will be joining Debbie.

Download The Latest Agenda