Middle East’s #1 Cultural Tourism, Attractions, Leisure & Entertainment Show

05 - 07 April, 2020 | Madinat Jumeirah, Dubai, UAE

Heather Redling

Head of Marketing LEGOLAND Dubai

Responsible for overseeing all aspects of the resort’s marketing including: Partnerships & Promotions, Digital & E-Commerce, Loyalty, Consumer Insights and Brand Marketing.

Conference Day One: Monday, 06 April 2020

Monday, April 6th, 2020

2:40 PM First Impression is the Last Impression – How to Theme Your Attraction to Stand Out Above Your Competitors?

The entertainment property industry is highly competitive in the MENA region with over 5 major mall projects valued at more than $2.6 billion, set to open their doors in 2020.

  • How to successfully theme your destination?
  • Creating your USPs
  • Following trends or setting them?

Check out the incredible speaker line-up to see who will be joining Heather.

Download The Latest Agenda