Effective, resilient businesses make their data work harder. Recognised by Gartner as a Leader in the Magic Quadrant for Data Management Solutions for Analytics in 2020 and by Forrester as a Leader in customer analytics technologies, Microsoft's analytics can redefine your decision-making, drive innovation, and help you gain competitive advantage. We've championed a data platform evolution to make big data processing and analytics simpler and more accessible, helping you transform data into intelligent action.