Pre Conference Day 30 May 2019, Thursday
9:00 am - 11:30 am Workshop C: Designing and Executing World Class Esports Events and Tournaments in Southeast Asia- What You Need to Know
It’s one thing to jump on the bandwagon of esports- it’s another to actually deliver and execute world class events in Southeast Asia. This workshop will draw from Gariath Concept’s experience in organizing world class events in the Philippines- one of the fastest growing markets in Southeast Asia and will provide key insights on developing a successful operational blueprint. Key issues that will be discussed include:
· Content is king- learn how to partner with the right game developers to ensure that your esports content will draw an audience
· Vendor management and selection to ensure quality and cost effective returns
· Ensuring spectator and fan experience onsite
- Best practices and lessons learnt from organizing large scale esports events
Mervyn LauFounder/CEO/Lega Counsel
1:00 pm - 3:30 pm Workshop D: Speak the Language of Investors- What Professional Esport Teams, Players and Companies Need to Know to Gain Investor Confidence
You may be an expert at your game, and have a thousand viewers and followers- but how does this actually translate to return on investment for your sponsor? Moreover, what do you as a professional team or player, need to demonstrate in order to prove business case for sponsorship?
This workshop takes an alternate look at investments and sponsorships in the esports scene, focusing instead on the professional leagues, teams and players and providing them with a clear understanding of what investors and brands look for when considering the business case for sponsorship.
Terence TingCEO and Co-Founder