Simon Tan is currently working at NVIDIA as the Director of Consumer Business in APAC South. His key role is to work with ecosystem partners to drive PC gaming platform on GeForce. With the emergence of ESports especially in Asia, Simon works with i-Cafes across SE Asia to raise the standards of ESport readiness and capabilities.
Prior to NVIDIA, Simon Tan worked in several companies across industries such as Samsung, Microsoft, PepsiCo and P&G. In Microsoft, Simon headed the Consumer business in SE Asia and was responsible for launch of Xbox360 in Singapore.
Simon graduated with a Masters in Strategic Management from Nanyang Business School and Economics degree from National University of Singapore. Occasionally, Simon still games on PC and console as well.