The Meydan Hotel, Dubai, United Arab Emirates
DIGITAL MEDIA FESTIVAL
Mixed media driving amplified immersive experiences,
customer engagement and brand penetration
Digital media and entertainment is being disrupted as immersive experiences, artificial intelligence, on-demand content, is providing consumers with multiple choices around content consumption. There is a paradigm shift in consumer’s attitude from content ownership to having easy access to a vast library in a wallet – available anytime, anywhere..
In the past four years, there has been a 71% increase in the number of consumers who watch video on their smartphones. .
Media and entertainment leaders are no longer satisfied performing traditional roles, and as tech giants push into entertainment to build audience base there’s a battle shaping up. What new entities and partnerships might we see in years to come? What will the successful media and entertainment company of the future look like?
IS YOUR BUSINESS PREPARED FOR THIS PARADIGM SHIFT?
Join us at the Augmented & Digital Media Festival which will enable businesses to entrench immersive technologies and design impactful customer experiences.
- How to create compelling content using immersive technology to complement existing customer journey
- Enhancing your storytelling skills to connect better with audiences
- Immersive advertising- what is it, how to do it and why you must not miss out on it?
- Integrating AI, deep learning capabilities into new content curation to stay at the top of the game
- Full-sensory and social Immersive experiences driving brand penetration
TRAILBLAZERS SHAPING THE FUTURE OF THE AUGMENTED AND DIGITAL MEDIA INDUSTRY:
