25 - 27 June, 2019 | Postillion Convention Centre, Amsterdam, Netherlands



9:00 am - 9:05 am GAMING IQ WELCOME


Introducing our interactive questioning feed for the conference, attendees will input their questions and thoughts and the most popular will be polled to be reviewed at the end of the day! Attendees can also submit questions during the sessions to be answered by the presenters at the end of the sessions


A highlight of the Game Quality NA Forum returns in 2019! Upon registration, you will be assigned a colour. You will then meet with participants who share  that same colour at a specific table to come together and discuss 3 key questions. There is a prize in it for the winning table so get networking!
Please Share:
  1. Who you are
  2. Your #1 challenge
  3. Your favorite project

9:30 am - 10:00 am KEYNOTE: Scalability Testing your Live Release

The Live Service model has created new symbiotic relationships between all functions
along the quality chain, as each function must in turn interact with the other to ensure
the delivery of content, and the stability of builds during the lifecycle of a release.
What does this new relationship entail, and how can you ensure tighter collaboration?
David King, Technical Director at Electronic Arts

David King

Technical Director
Electronic Arts

Stefan Posthuma, Senior Director of Engineering at Electronic Arts

Stefan Posthuma

Senior Director of Engineering
Electronic Arts

Exploring the regional and cultural diversity of the Asian games market
Commercial challenges of key markets
The regulatory landscape
Winston Wong, President - Asia at Pole to Win International

Winston Wong

President - Asia
Pole to Win International

Olivier Deslandes, VP Audio & Translation at Pole to Win International

Olivier Deslandes

VP Audio & Translation
Pole to Win International

10:30 am - 11:00 am Roles, Responsibilities and Best Practices in an Agile Environment

  • Often times we can get lost in Agile Environment, sometimes even feeling threatened by automation.
  • This talk highlights what it means to ensure quality across the whole team in a strong Agile team.
  • What value should you provide compared to the rest of the team members?
Tahir Khan, QA Director at Natural Motion Games

Tahir Khan

QA Director
Natural Motion Games

11:00 am - 11:30 am NETWORKING COFFEE BREAK

Discuss the various ways in which developers have implemented quality as a key driver into their everyday
development cycles. During this, we will be looking to discuss the following:
  • What metrics do we use to determine quality?
  • How can managers help define what quality looks like in Localisation and CS?
  • Is it best to integrate QA early into development to ensure oversight?
Michelle Mangio, Director of Product Quality at Amazon

Michelle Mangio

Director of Product Quality

Quinn Barbuta, QA Manager at Guerrilla Games

Quinn Barbuta

QA Manager
Guerrilla Games

Gabriel Tendera, Lead QA Tester at Techland

Gabriel Tendera

Lead QA Tester

Dave Mitchell, QA Director at CCP Games

Dave Mitchell

QA Director
CCP Games

12:15 pm - 12:30 pm OPEN FLOOR DEBATE: Internal Practices to Advancing a Quality Culture

Following on from the panel, this summary session invites you to interact with the panel on their own practices,
including challenges with fostering a quality culture. Attendees from all disciplines are encouraged to participate:

Things to explore:
  • How can you foster a quality mind-set within the team?
  • How can we KPI culture to ensure each function is doing their best to deliver on the quality gamers
  • have come to expect from their releases?
  • Considerations when looking to improve quality across the functions

12:30 pm - 1:30 pm NETWORKING LUNCH

Quality Assurance

1:30 pm - 2:00 pm AI Testing Implementation: Lessons from King
  • QA perspectives on current developments using machine learning and data tooling
  • Theoretical/technical breakdowns on how King has implemented AI tools and machine learning
Alexander Andelkovic, Senior Agile Testing Lead at King

Alexander Andelkovic

Senior Agile Testing Lead


1:30 pm - 2:00 pm Approaches to measuring profitability in F2P Localisation Rough outline
  • Localisation is still often regarded as a necessary evil to change that mindset make devs aware that localisation should generate money
  • What factors determine if a language is successful
  • What are the tools (tracking) needed for this
  • Decision: if we do not localise into x, do we leave money on the table or do we throw it out of the window
Sandra Kolb, Head of Publishing Services at Flare Games

Sandra Kolb

Head of Publishing Services
Flare Games

Player Support

1:30 pm - 2:00 pm The Day-to-Day when Supporting your International Release
  • This session will delve into the routine at Koch Media
  • Working middle between a very hands-on-mentality (tactics) and a long-term workflow (strategy).
Rudolf Thomas Inderst, International Community Specialist at Koch Media

Rudolf Thomas Inderst

International Community Specialist
Koch Media

Quality Assurance

2:00 pm - 2:30 pm From Hardcore Gamers to Hardcore Testers: How to Hire and Manage the Best Team
  • Turning hardcore gamers into effective, professional testers can be a slow and difficult process.
  • This session will discuss this problem and suggest some methods for improving your recruiting and retention efforts, and retaining the best testers
Robert Denton Bryant, Director, Video Game Development at St. Edward's University

Robert Denton Bryant

Director, Video Game Development
St. Edward's University


2:00 pm - 2:30 pm Spanish and Portuguese - sure, but which versions?
This session aims to provide Insights to take into account when defining your localisation strategy for these large and fast growing language markets
Teddy Bengtsson, Founder at Roundtable Studio

Teddy Bengtsson

Roundtable Studio

Player Support

2:00 pm - 2:30 pm Goodbay & Playspace: Global Launch of World Class Player Support
This session will delve into exactly how Playspace and Goodbay came together to deliver top quality support
Jeff Gratton, Director of Operations at Goodbay Technologies

Jeff Gratton

Director of Operations
Goodbay Technologies

Andres Nummi, Player Support Manager at Playspace

Andres Nummi

Player Support Manager

Alfonso Villar, CEO at Playspace

Alfonso Villar


Quality Assurance

2:30 pm - 3:00 pm Understanding the Requirements of Live QA
  • How has the push towards GAAS pushed forward the need for Live QA?
  • What are the biggest advantages and toughest drawbacks when working within such system?
Michael Vork Larsen, Test Lead at RETO MOTO

Michael Vork Larsen

Test Lead


2:30 pm - 3:00 pm Using Automation, MT & Machine Learning in Continuous GaaS Localization
Things to focus on:
  • How using MT helped us bridge the gap between development and localization (specifically integrating localization early in the process)
  • Automation in QA
  • Overall benefits & challenges
Natalie Gladkaya, Director of Localisation at Plarium

Natalie Gladkaya

Director of Localisation

Player Support

2:30 pm - 3:00 pm Building a Customer Journey for Players
  • As live releases have become the norm, Triple A and Indie developers alike must plan their titles releases.
  • Learn how an embedded player support system in a live release provides increased value to players
Casey Al-Kaisey, Chief Marketing Officer at Ninjas in Pyjamas

Casey Al-Kaisey

Chief Marketing Officer
Ninjas in Pyjamas


3:30 pm - 4:00 pm UI Automation: Pet Peeves

On the surface UI Automation seems pretty straightforward. So, why do so many
people tell stories about terrible failures?
Janet will share her top pet peeves that will help you change how you approach
UI automation and make your next story about an awesome success.

Janet Weddle, Technical QA Manager at Keywords Studios

Janet Weddle

Technical QA Manager
Keywords Studios


Our Legendary Roundtable Sessions are Back for 2019!
Feedback from past events has shown that this is one of the most useful and engaging parts of the conference – Collaborate with your industry peers and work through the most relevant challenges to you. Choose 1 roundtable to join. Each table will elect a leader who will prompt conversation, keep the discussion on course and feedback what has been discussed at the end!
  1. Streamlining Interdepartmental Communication Channels
  2. Crowdsource testing as a means of QA
  3. Moving past translation, localisation readiness and maturity
  4. Scalability and Adapting Technical Requirements
  5.  Technical Innovations in Game Support
  6.  Engaging your community to improve delivery through VIP systems

4:45 pm - 5:15 pm Quality Within: How can we be better at our role?

Juney Dijkstra, Lead Producer at Soedesco

Juney Dijkstra

Lead Producer

5:15 pm - 5:30 pm Chairmans Closing Remarks


8:00 pm - 10:00 pm PARTY HOSTED BY GAMING IQ