1:00 pm - 2:00 pm REGISTRATION AND SNACKS
2:00 pm - 3:00 pm Chinese IP and litigation trends – an update of developments
How has the recent trade war affected the Chinese intellectual property landscape?
To what extent can the Chinese market be described as having matured enough for external businesses?
With an increasing number of infringements within this sector, how best can IP portfolios be protected when entering the market?
Jeff LindsayGlobal Head of R&D and IP
3:00 pm - 4:00 pm Anti-counterfeit strategy from a Chinese perspective
Securing patent protection can often become an expensive and protracted process. There exist a number of alternative methods to protect your IP, including Trade Secrets, Copyrighting and Trademarking IP, among others.
How can you know which is the best option for your business, and how can you ensure your IP is sufficiently protected?
Mei Hsin WangCEO, Head of IP
4:00 pm - 5:00 pm Industry Focus Groups - Digital Focus
- Industry 4.0
- International IP
- Brand Protection