Intellectual property now plays an increasingly important role in the world economy and has risen up to take its place on the agenda of many senior business leaders. Understanding how best to create, employ and control these assets is key to forming strategies that capitalise and maximise the value of a companies intellectual property. With this in mind, prior to this year’s Nordic IPR event, Legal IQ surveyed a number of relevant individuals in the IP space about the key trends and challenges they are facing in their roles.
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