Per Wendin

As we continue the move towards a digital economy, how can IP leaders address future challenges and be open to the opportunities the new economy brings with it?

• In what ways can you protect and exploit the value of your data?
• What are the sectors and industries most likely to be impacted and how can IP professionals in those industries respond effectively?
• What are the latest technological advancements that will assist IP professionals in responding?
• How do you implement and digital IP strategy and what does it look like in practice?

We open Day Two with a keynote opening panel asking how IP leaders can identify, pursue and execute on new IP-business opportunities. What are the latest approaches being taken and what are the results?

• How can you effectively partner with R+D teams to identify areas of potential opportunity?
• What systems do you need in place across to enterprise to foster a culture open and driven by finding opportunity?
• In what ways is the IP function helping to drive growth and innovation into new areas of the market?
• How are these new responsibilities broadening the role of IP and raising expectations for what can be achieved?