Mr Christopher Tiffin

Chief Executive Officer
Boost - Axiata Digital

Chris Tiffin is the Head Regional DFS - Axiata Digital Services since September 2016 and the previous Chief Financial Officer of Celcom Axiata Berhad since January 2014, after originally joining Axiata Group Berhad in August 2012. Prior to that he was Chief Financial Officer of Safaricom Limited (part of the Vodafone Group), a position he held since August 2008 as well as Chief Financial Officer of Celtel Nigeria for a period of 4 years from 2004, having started his Mobile Telecommunications career at Vodacom South Africa in 1998.

For many years, Chris has held finance positions in various organizations both within and outside the Telecommunications sector. He is a qualified Chartered Accountant - CA(SA) and a member of SAICA (South African Institute of Chartered Accountants) as well as an ACA and a member of ICEAW (Institute of Chartered Accountants England and Wales).

Check out the incredible speaker line-up to see who will be joining Christopher.

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Conference Day Two - Thursday, 29 November 2018

Thursday, November 29th, 2018

3:35 PM PANEL: Driving Mobile Wallets and Wearables Uptake with Existing Customers

· Identifying opportunities and challenges in shifting to mcommerce business models

· Discussing innovative approaches to capture both the banked and unbanked market segments

· Identifying important focus areas in developing and driving mobile wallet adoption

4:20 PM Positioning Your E-Wallet for Success: How to Win Business and Loyalty from Savvy, Digitally Enabled Shoppers

· Exploring the benefits and mechanics of integrating your store card within the digital wallet

· Utilising emerging technologies such as augmented reality to further drive engagement and to provide smart recommendations

· Tailoring powerful in-store offers and in-app notifications to replace flyers, and digital receipts for greater cost savings