Susanne Pini

Principal and National Director of Mixed Used Workplace HDR

Conference Day One: Thursday 28th November 2019

9:40 AM Future Focus: What Will the Design of Retail Precincts Look Like in 2030 and Beyond?

Shopping precincts are evolving to look more like town centres that are an active part of the community, rather than the traditional retail models. The design and layout of these precincts continues to develop as more focus is placed on these as hubs as actively contributing to the community culture of a particular area. In this session, HDR’s Susanne Pini will discuss how customer expectations have transformed the retail service model and will examine what the design future of these precincts will look like as shopping motivations continue to evolve and develop.

  • Understanding demographics by recognising consumers heightened sense of design and access to instant digital information 
  • Tapping into the psyche of the customer base to discover specific needs and wants and how these will shape the design of a precinct  
  • Planning for a precinct that fits in culturally and socially with its surroundings to create accessible and communal places
  • Forecasting for disruption and innovation within the industry

Conference Day Two: Friday 29th November 2019

11:40 AM Panel Discussion: Innovate Precinct Developments by Understanding the Required Retail Mix to Deliver Mixed-Use Entertainment Hubs

Precincts are anchored by big box retailers, but the dramatic shift in the retail landscape has seen the need for more diversity and offerings within shopping centres.

  • Thinking outside the box when it comes to precinct design and development 
  • Offering Bespoke, niche retailers and services  that cater to the specific, localised community 
  • Developing alternative anchor strategies for these mixed use precincts within the community

Check out the incredible speaker line-up to see who will be joining Susanne.

Download The Latest Agenda