Abdulla Mahmood

Director- Marketing and International Business Development
Al Ahli Holding Group

Honoured as one of Asia’s Most Influential CMOs and awarded the Marketing Professional of 2013 at the CMO Asia Awards, he brings two decades of experience, specialising in strategic marketing, brand management, digital marketing, global partnerships and business development. He has struck an unprecedented multi-film strategic alliance with Marvel besides establishing partnerships with Disney, Netflix, WB and other Hollywood studios to produce Asia Pop Comic Con - Manila, the biggest annual pop-culture convention in APAC region.

Check out the incredible speaker line-up to see who will be joining Abdulla.

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Conference Day Two: Tuesday, 24 September 2019

Tuesday, September 24th, 2019

12:30 PM THE BIG IDEA: Win-Win Strategic Online Brand and Social Media Influencer Partnership

How to build strategic brand partnership to maximize social media impact that can be further amplified with social media influencers

Growth of social media and its overall impact
Key factors in building strategic online brand partnerships
Case study on strategic partnership with Marvel Studios on maximizing social media influencer’s impact on ROI