Abhishek Gupta

Chief Marketing Officer
Edelweiss Tokio Life Insurance

Abhishek Gupta has more than two decades of experience across retailing and BFSI industries. Honoured as 25 most outstanding marketing professionals of India by World Brand Congress and CMO Council of Asia, his marketing strategies are heavily influenced by a drive to align with customer expectations and influence them positively. He currently leads marketing, corporate communication and Public relation at Edelweiss Tokio Life Insurance.

Check out the incredible speaker line-up to see who will be joining Abhishek.

Download The Latest Agenda

Conference Day One: Monday, 23 September 2019

Monday, September 23rd, 2019

1:20 PM PANEL DISCUSSION: The right mix of technology, capabilities and creativity

Deloitte reports over 46% of executives they surveyed believed that understanding the abilities needed to adopt and use technologies are their biggest challenges in getting the most out of technology. You may already have the right technologies in place or may have the right strategy in adopting these, but without the right capabilities and creativity, you wouldn’t be able to maximise on the technology.

Bridging the gap between technology and skill sets
How to leverage what you have already? Using and reassessing your existing consumer information
How to maximise the use of martech for enhancing the brand image

Members:

Conference Day Two: Tuesday, 24 September 2019

Tuesday, September 24th, 2019

9:30 AM Energise, engage and inspire – Emotional storytelling to amplify your brand image, message and engagement

Selecting the most appropriate platform and channel to tell your story in the B2B world
Aligning video storytelling with your long-term business goals
How to master the art of authenticity in video storytelling