Elena Melnikova

Leading the global marketing team at Talkwalker, a leading AI-powered social listening and analytics company across Europe, Middle East, North America, and the Asia Pacific. She has delivered triple-digit inbound marketing growth since she joined 5 years ago and was also responsible for building the marketing team and infrastructure, create the digital marketing strategy, define the growth goals, implement KPIs/analytics/reporting, and employ a variety of marketing channels (SEO, SEM, email marketing, PR, influencer marketing, content marketing, webinars, social, events, etc.) to increase brand awareness, drive demand, and ultimately, grow inbound sales.