19 - 21 August, 2019
Novotel Singapore on Stevens, Singapore
Stephen Hodson, Director, Global Commercial Excellence at Armacell

Stephen Hodson

Director, Global Commercial Excellence

Check out the incredible speaker line-up to see who will be joining Stephen.

Download The Latest Agenda


Wednesday, August 21st, 2019

9:15 AM PANEL: Aligning Pricing, Sales and Marketing to Achieve Commercial Excellence Synergies

  • Opportunities and challenges of harmonising pricing, sales and marketing KPIs to drive commercial performance
  • Accelerating sales, pricing and marketing maturity to design an exceptional commercial excellence strategy
  • Breaking down silos to scale results and outperform

3:30 PM Working within Authorised Profit Margins to Meet Financial Key Performance Indicators

  • Determining baseline profit margins to set the range of promotions and discounts
  • How to win deals and maintain price integrity
  • Developing value-added services to shift the focus from pricing to quality and value