Molly MacDonald
CEO/Founder The Pink Fund
Event Program
11:15 AM Roundtable1: The Benefits of Deeper, Long-Term Investment in Underserved Patient Populations at the Community Level
Investment in underserved communities benefits trial sponsors, site hosts, and most importantly, patients. The impact of relationship building within underserved communities can not be underestimated. In order to improve rates of enrollment and trial awareness and to dispel mistrust in patient populations from this community, stakeholders must understand the crucial importance of forging a long lasting relationships rather than short term incentives for trial participation.
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