The Greatest Intellectual Property (IP) Challenges Currently Affecting the Nordic Region

Globally, the Nordic region has continued to lead the way in the effective mobilisation of IPs, through effective strategizing and management along the entire portfolio lifecycle. However, the pace of technological change is disrupting traditional IP industries and models, and the region faces new challenges and growing pressures to diversify their IPs and develop effective multi-national IP strategies.

Ahead of next year's Nordic IPR 2022 Summit, we spoke exclusively to Måns Sjöstrand, Global Head of IP & Brand Protection at Daniel Wellington, Tuomas Matila, Head of IP at Veikkaus Oy and Richard Pitman, Vice President IP Strategy & Litigation at Ascendis Pharma, about the greatest IP challenges currently affecting the Nordic region, that need to be overcome, in order to continue business growth and build industry resilience.

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