Michael Budde

Finance VP, Global Media Technology Operations & Investments Nielsen

Michael's current position is managing ~$1.5B in annual spend across Global Operations, Technology, Data Science and Investments at Nielsen Media - The arbiter of truth that makes business possible for advertisers, agencies and media owners. His recent experience includes Finance Leader for the Nielsen Sports, Games and Superdata business units in addition to being the Commercial Finance Director for Gracenote -The world's leading entertainment data/tech company.

Day Two, Monday, February 24, 2020

3:45 PM The Expanded Role of CFO as “Mini-CEO”

The CFO or Finance Executive has always had an essential role in policy creation and enforcement as well as risk and liability management.  However going forward, the CFO will more and more be called upon to lead innovation and strategic planning in the rest of the enterprise, and in some cases function like a “Mini-CEO.”  Successful CFOs who undergo this role expansion and transformation will learn to master non-financial KPIs in other departments, leverage automation technologies, understand customer experience and satisfaction and retain top employee talent.  

In this session you’ll takeaway:
  • How to leverage automation technologies
  • How to reskill and upskill for increased scope of work
  • How to add value across the enterprise

Check out the incredible speaker line-up to see who will be joining Michael.

Download The Latest Agenda