Unity Patents & the Unified Patent Court

Ahead of the Global IP Exchange, our first physical meetings in 2 years, we have put together the top 10 trends within Intellectual Property, Patent, Trademark, Licensing, and Brand Protection for 2022. These areas have been identified by our expert team after months of in-depth research and through consultation with our audience of senior legal executives.

Siemens Energy has a very comprehensive ESG strategy. Sustainability has always been an important focus for us but increasing natural disasters with worsening consequences has it at the forefront of the minds of investors, consumers, employees, and politicians.

For Siemens Energy, as one of the biggest energy technology companies in the world, we support our customers in transitioning to a more sustainable world, based on our innovative technologies and our ability to turn ideas into reality. We also apply sustainability to our own operations with specific goals to become climate neutral in our operations by 2030 and green electricity with 100% of our own power consumption by 2023.

As digitalisation continues to drive a faster moving on-demand culture within society, counterfeiters have capitalised on this movement, utilizing online markets, domain name registration and social media advertising to specifically target this modern consumer market. With often near-replicates of the original products, yet with often considerable faults or dangerous components that only become apparent after package is delivered, consumers can often feel cheated by the brand.

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Innovation and Intellectual Property Protection in the 2020s.

New IP. Are You Ready?

The power of Intellectual Property (IP) is growing, and with it, the demand for efficiency, agility and creativity in IP is too.

CPA Global’s latest whitepaper ‘IP is dead… long live New IP’ explores how IP is changing, and the opportunities that lie ahead for IP professionals who embrace digital transformation.

This must-read report predicts how digitalisation might impact the IP industry over the next decade and the benefits digital adopters may achieve, including:

• Improved operational planning and execution
• New revenue streams form licensing
• Greater alignment between IP and business objectives

Discover how digital transformation is creating unmissable opportunities in the IP industry, and how having the right tools and processes can help set you ahead of the rest.

A survey of business opinion in the UK and Europe by HGF, the global Intellectual Property rights specialist.

Since the UK voted to leave the EU in 2016’s referendum, HGF has worked to ensure that Brexit will just mean ‘business as usual’ for its clients.

However, ongoing negotiations and unresolved political debate on the future status of the UK in its relationship with the EU has created an environment of uncertainty for business.

HGF carried out a survey to better understand how prepared some of Europe’s biggest companies are for life after Brexit, in terms of protecting their valuable IP rights and the brand equity this adds to their business.

Download this exclusive interview with Jennifer Chung, Associate General Counsel at Accuweather, to discover forecasts within the Intellectual Property sector including brand protection strategies, changes in the brand protection landscape, detecting infringements in the evolving digital landscape as well as cultural transformation within the industry.

• The challenges the Chief Intellectual Property Officer at Philips faced when aligning IP with business strategy 
• The importance of putting IP culture at the heart of your business with the Head of Legal IPR, Atos
• How external providers can help IP leaders better align with the business and protect their rights
• What will have the biggest impact on the IP sector in 2016

Over the past 6 months, we have had the pleasure of interviewing a group of true thought leaders in the IP space globally, plus we have heard from a range of IP experts during lively panel discussions and presentations at the IP Exchange events. From talking idea generation and improving revenue streams with the Head of Innovation at Siemens AG, to discussing the future for the IP sector with Uber, we have been able to dig deep into the themes of innovation and IP, driving a successful IP culture, overcoming IP management challenges thrown up by digitalisation and much more.

In this eMagazine, you can read insightful interviews plus watch presentations and panel discussions to help you build and drive forward your own IP strategy.