BrandShield provides services from brand protection to online threat hunting. The company detects and takes down online counterfeits, trademark abuse, phishing, and executive impersonations across websites, marketplaces, social media platforms, mobile apps and paid ads. BrandShield's suite of proprietary AI/ML powered technology works by detecting potential threats, analyzing them, prioritizing them and then taking them down. The technology uses big data and algorithms to find networks of fraudulent online activity and clusters of counterfeits. BrandShield’s holistic and proactive approach prevents, detects and fights external digital risks, where fraudsters focus their efforts today in the social media age. Takedowns are performed by BrandShield's in-house online hunting and enforcement team consisting mostly of qualified lawyers with experience in IP law. BrandShield is publicly listed on the London Stock Exchange and provides its solution to a growing international blue-chip client base, including Fortune 500 and FTSE100 companies.