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31 July - 01 August, 2019 | Sir Stamford, Circular Quay
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Christy Mcleod, Senior Innovation Designer at Bank of Queensland

Christy Mcleod


Senior Innovation Designer
Bank of Queensland

Check out the incredible speaker line-up to see who will be joining Christy.

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Conference Day Two: Thursday, 1st August 2019

Tuesday, January 8th, 2019

11:00 AM CASE STUDY: Using Practical Service Design to Innovate and Transform Organisations

Moving beyond customer journey mapping Christy McLeod will demonstrate how she has helped organizations transform from being technology driven to customer centric and how practical service design has influenced corporate strategic directions.

  • Going beyond customer journey mapping to actively designing for people – Both customer and employees
  • How to lead with the customer in program planning and project prioritization
  • The role of design thinking to enable teams/ organizations to innovate