Farooq Fasih Ghauri

The integration of digital technology into all areas of a business, fundamentally changes how organizations operate and deliver value to customers. It's also a cultural change that requires organizations to continually challenge the status quo in order to be adaptive and keep up with digital market trends.

Some of the examples why the digital transformation is considered valuable is

-             Better understanding and lower costs associated with managing and growing customer experience/support

-             Quicker and efficient operational processes including workforce mobility

-             Enabling new digital business models and being able to provide alternate services