16 - 18 April, 2019
Dubai, United Arab Emirates
Shane Eldstrom, CEO at Al Farwaniya Developments (Reem Mall), UAE

Shane Eldstrom

Al Farwaniya Developments (Reem Mall), UAE

Check out the incredible speaker line-up to see who will be joining Shane.

Download The Latest Agenda

Conference Day One: Tuesday, 16 April 2019

Tuesday, April 16th, 2019

9:20 AM VIP EXECUTIVE THINK TANK: Malls for millenials: Prioritise experience, else perish

Millenials want to touch it, feel it, smell it and then pick it up. This panel discussion will involve all the CxOs from all the top malls in the region discussing how malls need to prioritise experience over other factors

12:00 PM Spotlight Session – Reem Mall, Abu Dhabi, UAE

Reem Mall worth $1.2 billion will bring a wide range of family-focused retail, leisure and entertainment offerings to Abu Dhabi, with 450 customer-centric stores including over 100 food and beverage outlets and a diverse portfolio of edutainment and entertainment anchors. Reem Mall will also house the region’s largest indoor snow-play park.