Martin Møller

Former Global Director, Channel Excellence Novo Nordisk

Martin is a seasoned digital leader with extensive pharmaceutical experience from Pfizer and Novo Nordisk where he has shaped the digital side of launches. Throughout his career, he has operated at the intersection between marketing, IT, data, and experience - building bridges across functions to deliver commercial impact. He has led the design, enablement, and global scale-up of digital platforms that meet customer needs while aligning with business objectives, ensuring that global capabilities translate into local success. A core belief of Martin is that Content and Channel must go hand in hand - and that customer engagement, experiences, and messages should always align with the data, segments, and insights we hold. This integrated approach will maximize your impact, being a large launch or a minor campaign. Finally, he sees digital as allowing for a different approach to launches, through listening, testing, learning and quickly adapting - you will be better positioned to hit the sweet spot of customers' needs and the business strategy in your approach and messages.