Ossama Ibrahim

Global Marketing Excellence & Capability Building Director-MEAR & APAC Merck Group

I am a seasoned professional, and the current Global Marketing Excellence & Capability Building Director - MEAR & APAC at Merck Group. Possessing more than two decades of experience in the pharmaceutical field, my vast expertise is supported by my management of several multi-million-dollar sales portfolios that have witnessed significant growth over the years. In past and current positions, I've led international projects where I developed business strategies, ensuring delivery excellence for our clients. Throughout my career, I have maintained a track record of consistently accomplishing and exceeding goals. I have developed my own set of methodologies that enhance chances of success, motivate growth, and attract opportunities. Owing to the global perspective I've acquired over the years, stakeholder management is an essential part of my responsibilities and I have an acute understanding of fostering individual relationships with colleagues and customers alike. I can connect and inspire team members across cultural boundaries and professional specialties. During my time at Merck Group, more than 60% of my team received upward promotions in their career paths - this is a testament to my ability to inspire and guide my teams to perform at their utmost potential. I look forward to connecting with like-minded leaders who share an interest in marketing leadership and forming human connections.

Pharma Launch Excellence Summit Main Conference Day 1: Tuesday 2nd December

9:00 AM Opening Panel Discussion: Redefining Launch Excellence - Trends Reshaping 2025 and Beyond

The launch landscape is evolving rapidly-driven by digital transformation, empowered stakeholders, and complex global markets. Understanding where we're headed is key to building adaptive, future-proof launch strategies.

Delve into:

·       Interpreting key market, regulatory, and technology trends impacting product launches

·       Understanding the shifting expectations of patients, HCPs, and access stakeholders

·       Identifying the cross-functional skills needed to thrive in tomorrow’s launch environment

Leave with a strategic lens on what’s shaping launch excellence—and how to stay ahead.

Check out the incredible speaker line-up to see who will be joining Ossama.

Download The Latest Agenda