Richard Hinde

Launch Excellence Lead & Global Brand Director Norgine

Pharma Launch Excellence Summit Main Conference Day 1: Tuesday 2nd December

9:00 AM Opening Panel Discussion: Redefining Launch Excellence - Trends Reshaping 2025 and Beyond

The launch landscape is evolving rapidly-driven by digital transformation, empowered stakeholders, and complex global markets. Understanding where we're headed is key to building adaptive, future-proof launch strategies.

Delve into:

·       Interpreting key market, regulatory, and technology trends impacting product launches

·       Understanding the shifting expectations of patients, HCPs, and access stakeholders

·       Identifying the cross-functional skills needed to thrive in tomorrow’s launch environment

Leave with a strategic lens on what’s shaping launch excellence—and how to stay ahead.

4:00 PM Presentation/Case Study: Forecasting for Launch Impact - Turning Projections into Performance Drivers

Forecasting is more than a commercial exercise- it’s a strategic alignment tool. When done right, it anchors cross-functional planning and creates shared accountability. When done wrong, it fuels disconnect, finger-pointing, and misaligned execution.

·       Building forecasts collaboratively to reflect real-world assumptions across functions

·       Assigning ownership of assumptions, not just numbers, to ensure accountability

·       Creating transparency through shared access, updates, and scenario planning

·       Integrating portfolio-level considerations into individual product forecasts

Come away with strategies to make forecasting a unifying strategic tool rather than just a numbers exercise.

Check out the incredible speaker line-up to see who will be joining Richard.

Download The Latest Agenda