The speaker Felicia Lim was part of the previous event. To review the most recent speakers list, click here.
Former Senior Marketing ManagerSEA, Blizzard Entertainment
Felicia has been in the video games industry for 14 years. She has recently completed 5 years at Blizzard Entertainment as the Senior Marketing Manager of SEA. Her main role was to develop marketing strategies and launch campaigns for Overwatch, Hearthstone, Diablo 3 and Heroes of the Storm. She also spearheaded digital marketing and social media campaigns for the SEA office.
Her most recent launch campaign was Overwatch with over 4 thousand attendees and involving 7 endemic and non-endemic partners.
Prior to Blizzard, Felicia worked at Microsoft for 7 years. She was part of the APAC team that launched Xbox 360 and Kinect.
Felicia graduated with a Bachelor of Applied Science with higher Distinction from RMIT Australia. In her spare time, she enjoys playing video games and spending time with her 2 daughters.
Check out the incredible speaker line-up to see who will be joining Felicia .