Kath Blackham

Founder and CEO VERSA

Conference Day One: Tuesday, 3rd December 2019

Tuesday, December 3rd, 2019

9:10 AM CASE STUDY: VERSA Flexible Working Week: Implementing a No-Work Wednesday Policy to Increase Productivity and Staff Retention

Australian digital marketing agency VERSA recognised a problem with the retention of staff due to an unstable work-life balance. CEO Kath Blackham had trialled flexible working arrangements in the past to enable a better work culture. After preparing the leadership team, Kath decided to create a single day off for everyone introduced on July 1st 2018. 12 months later, staff retention has increased from 76% to 88% with a focus on introducing new flexible working arrangements.

In this session:
  • Preparing leadership to embrace a four-day work week
  • Identifying the benefits of creating a single day-off for staff retention
  • Managing flexibility through the focus on outcome-driven results


Check out the incredible speaker line-up to see who will be joining Kath.

Download The Latest Agenda