Anna Szamowska

Anna Szamowska

Chief Marketing Officer triple espresso
Anna Szamowska

Conference Day 1 – 8th September 2026

5:10 PM Closing Panel Discussion – Stronger Together: Building Seamless Partnerships Between Publishers and Developers

This panel explores practical strategies for strengthening collaboration between publishing and development teams, addressing challenges shared by both AAA studios and indie creators. Panellists will discuss how to identify mutually beneficial touchpoints, align around shared goals, and use data driven insights to guide decision making throughout a project’s lifecycle, highlighting:

  • Strengthening alignment by using player insights to create shared objectives across publishing and development teams.
  • Improving workflow efficiency by establishing proactive communication habits that reduce last‑minute challenges.
  • Enhancing cross‑team cohesion so that publishers understand a game’s true marketable features, and developers know what players are looking for in their games based on market research.

Check out the incredible speaker line-up to see who will be joining Anna.

Download The Latest Agenda