A mega-event, sports production and unscripted media lawyer, she is an award-winning, business-minded attorney dual-qualified in California and Istanbul, with 15 years of international experience across the US, Latin America, Europe, Africa and Oceania. As Senior Director of Business & Legal Affairs at FOX Sports, she oversees the legal and business aspects of major sports productions, including the FIFA World Cup, UEFA, NFL, MLB and NCAA, while advising on rights acquisitions and day-to-day production operations. Previously, she led sports media rights acquisitions across Europe, the Middle East and Sub-Saharan Africa from FOX Sports' Amsterdam office and helped drive Acun Medya Global's expansion into eight countries in under two years. She was the youngest lawyer named to the Legal 500 General Counsel Powerlist in 2017 and has served on the LawInSport Advisory Board since 2018. A Fulbright Scholar, published author and international speaker, she has also served as a judge at leading global moot court competitions and is currently a PhD candidate at UC Berkeley Law, researching revenue and compensation in the digital streaming era.
AI is now embedded in how organisations invent, draft, search and market but much of what GenAI touches may be difficult to protect or enforce if you don't set clear guardrails. Explore how to are use AI in patent and brand work while still "owning the win".
Check out the incredible speaker line-up to see who will be joining Betul.
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