I’m Vinny Minhas, and my focus is on designing brand protection programs that go beyond reactive, one-off measures to address the root causes of IP challenges. With experience across a wide range of industries, I understand that every brand’s approach to IP and brand protection must be unique. By blending customized strategies with scalable technology, I aim to build resilient programs that effectively balance automation and human insight—recognizing that some elements require legal expertise and a hands-on approach. I believe strongly in the power of a holistic program that bridges online intelligence with offline actions. What we learn online can, and should, inform broader offline strategies, including proactive measures like raids, partnerships with law enforcement, and collaborations with government organizations such as CBP. By leveraging data-driven insights across both realms, we can support brands in achieving a comprehensive level of protection for their IP portfolios. I'm looking forward to connecting with legal and brand protection professionals who value this balanced, strategic approach to safeguarding intellectual property.