THE WORLD'S LEADING EVENT ON LIVE SERVICE GAMING

9 - 10 SEPTEMBER 2025 | NOVOTEL LONDON WEST, UK

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Dave Mata

Head of Product Maglev Industries

David is co-Founder and Head of Product at Maglev Industries. Maglev Industries has game development, publishing, consulting, and systems development business units. He is currently leading the tools and services business unit and guiding both product and liveops strategy in first party and published games. In his 20+ years in the industry he has directed liveops and revenue for the award winning web game Evony. As studio director he used that success and LiveOps knowledge to build Evony: The King's Return and Heroes Charge to both economic and critical success amongst other games and apps. As a chicano in game leadership he holds a deep commitment to maintaining diverse and inclusionary teams, where staff feel like they can be who they are.

Main Day 1 - Tuesday 9th September

2:15 PM Presentation – From Clicks to Coins: Webshop Strategy in the Post-Epic Era

The monetisation landscape has been fundamentally disrupted by recent changes in the Epic v. Apple case, opening the floodgates for direct-to-player strategies around webshops. This session, led by Dave Mata, starts from his years of webshop experience and jumps to now, unpacking what worked, what is working, and what's next in this quickly shifting environment, such as:

Development of the smart webshop
Mitigating liability and risk through Merchant of Record partnerships
Leveraging Agentic AI to hypersegment and scale dynamic revenue-generating storefronts

Check out the incredible speaker line-up to see who will be joining Dave.

Download The Latest Agenda

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QUESTIONS?

Address: IQPC Ltd, 129 Wilton Road,
London SW1V 1JZ
Telephone: 44 (0) 207 368 9300
Fax: 44 (0) 207 368 9301
Email: enquire@iqpc.co.uk