THE WORLD'S LEADING EVENT ON LIVE SERVICE GAMING

9 - 10 SEPTEMBER 2025 | NOVOTEL LONDON WEST, UK

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Joel Edström

CEO The Gang Studios

Joel joined The Gang as Strategic Platform Director, overseeing The Gang's footprint on UGC platforms and designing suitable and sustainable business models. As of 2024, Joel acts as CEO of The Gang's internal development studio, The Gang Studios. The Gang Studios has +60 games on UGC platforms, two games on PC/console, and a slate of +10 games in the upcoming 5 years.

Main Day 2 - Wednesday 10th September

10:00 AM Morning Plenary Keynote – Building for Platforms: Navigating the Opportunities and Challenges of Gaming Ecosystems

Stop ignoring the world's biggest gaming platform if you work in games. How to make it in the UGC space.

Platform overview (Roblox, UEFN, Minecraft, Zepeto, Everywhere).
What we have learned during our 6 years in the space.
Tips and tricks for using UGC platforms in your marketing & publishing strategy.

Check out the incredible speaker line-up to see who will be joining Joel.

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