THE WORLD'S LEADING EVENT ON LIVE SERVICE GAMING

9 - 10 SEPTEMBER 2025 | NOVOTEL LONDON WEST, UK

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Michael Schade

CEO & Co-Founder ROCKFISH Games

Main Day 1 - Tuesday 9th September

12:45 PM Presentation – Mastering Content Updates: Balancing Free & Paid Expansions in EVERSPACE 2

This talk by Michael Schade, Co-Founder & CEO of ROCKFISH Games, will provide an in-depth analysis of how free and paid content updates for EVERSPACE 2 have performed from a Games-as-a-Service (GaaS) perspective. He will explore the strategic approaches used to balance these updates and how they’ve impacted player engagement, monetization, and long-term retention. Attendees will learn to balance base game engagement via free updates and creating value through paid content by:

Implementing effective strategies for balancing free and paid content in a GaaS model.
Using metrics to track the performance of content updates and their impact on player retention.
Outlining lessons learned from EVERSPACE 2’s journey that can be applied to other games within the GaaS space.

Check out the incredible speaker line-up to see who will be joining Michael.

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