Oyana Goñi is a seasoned pharmaceutical executive with over two decades of experience at Bristol Myers Squibb, spanning global leadership roles in Launch Excellence, Strategy & Process Optimization, and Manufacturing Operations. Currently serving as Senior Director, CPSO Launch Excellence, she leads global teams in preparing and executing new product launches across Pharma and Biologics platforms, while shaping long-term strategic roadmaps for launch capabilities. Her previous roles include driving transformation in Global Market Supply Operations (GMSO), optimizing compliance and S&OP processes, and spearheading strategic initiatives to enhance organizational culture and performance. Oyana has led cross-functional and international teams through complex product launches, tech transfers, and site readiness initiatives, consistently delivering operational excellence and strategic impact. Earlier in her career, she held key positions in manufacturing technology and sterile operations, managing large teams and multimillion-dollar budgets, while ensuring compliance, efficiency, and continuous improvement. Her international assignments and leadership in regulatory and lifecycle management projects underscore her global perspective and deep industry expertise.
Supply chain volatility can derail even the strongest launch strategy. Ensuring supply readiness during a critical product debut is essential to protect revenues, patient access, and long-term brand success. By proactively managing risks, aligning cross-functional teams, and embedding agility, launch leaders can safeguard performance and build resilience in an increasingly unpredictable environment. Attend to delve into:
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