The success of AI depends on understanding the people it serves. Drawing on BorrowMyDoggy's journey from manual operations to a scaled technology platform, Rikke Rosenlund shares why behavioural insight should come before product development, trust frameworks and automation. Learn how a human-first approach creates stronger trust, safer user experiences and more effective AI. Join this session to learn:
• Challenging assumptions before investing in AI.
• Translating human behaviour into technology decisions.
• Scaling trust and safety through smarter automation.
Check out the incredible speaker line-up to see who will be joining Rikke.
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