Julie Jeong

Product Director Tilting Point

Julie is a Product Director on the publishing side of Avatar: Realms Collide at Tilting Point. With over seventeen years of experience spanning the gaming industries of Korea, Germany, and Spain, she brings a genuinely global lens to her work. A lifelong entertainment enthusiast, she is always chasing the next big shift in how people play — and finding ways to bring those insights to life.

Conference Day 2 – 9th September 2026

12:30 PM Panel Discussion – Dropping the Right Content: Crafting Updates Players Actually Want

This session unpacks the art and science of planning content drops that keep live service players engaged without overwhelming teams or diluting the game’s identity. Panellists will explore how they determine the right volume, cadence, and type of updates that will keep players invested by:

Assessing player behaviour and aligning content drops with realistic production capacity.
Identifying player priorities by analysing feedback and data to understand what content resonates most.
Transforming insights into updates by converting player needs into compelling, well timed in game experiences.

Check out the incredible speaker line-up to see who will be joining Julie.

Download The Latest Agenda

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