The role of UX design in live service games has evolved dramatically over the past 5-7 years, shifting from vague and undefined to a critical component of player retention and monetisation. This session discusses how studios may begin the task of quantifiably measuring the success of UX design through key metrics, the tools needed for accurate tracking, and why investing in UX is essential for long-term growth by:
Check out the incredible speaker line-up to see who will be joining Roman.
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