Personalisation is more than just tailored recommendations; it’s about crafting seamless, meaningful experiences that build lasting loyalty and trust. In fact, a 2024 report indicates that businesses excelling in personalisation can see up to a 40% increase in revenue growth compared to their competitors. The secret to this success lies in leveraging data to create truly impactful and distinctive customer experiences. Think of data as the language customers use to express their needs and preferences, and the fuel that powers the sophisticated systems behind meaningful, scalable personalisation.

Join our expert panel as we explore how to maximise your consumer data to drive genuine, scalable personalisation.

Key discussion points will include:

• Unlocking value: Discover the importance of extracting insights from your first-party and behavioural data.

• Real-time activation: Learn how to connect those insights directly to real-time personalisation efforts.

• Foundations for scale: Discuss the essential operational models and data infrastructures needed for successful omnichannel personalisation at scale