John Watkins

Founder and CEO Altima

John is the founder and CEO of Altima, Europe's leading CFO search firm for high-growth tech. Over the last two decades, John has helped some of the world's most successful scaleups build their finance leadership teams and has led hundreds of searches for private equity-sponsored and VC-backed businesses across Europe and the US.

CONFERENCE DAY ONE: 14TH OCTOBER

4:50 PM PLAYBOOK CASE STUDY: PRACTICAL WAYS FOR CFOs TO BE THE CENTRAL ARCHITECT OF VALUE

CFOs play a pivotal role in private equity value creation — balancing growth ambition with financial discipline, shaping the equity story from day one, and safeguarding exit outcomes. This session shares a CFO's practical playbook for architecting, stress-testing, and delivering sustainable value.

• The CFO's core value levers — from organic growth and pricing strategy to M&A, AI enablement, and offshoring decisions

• Why growth without discipline is not enough - and how CFOs bring the risk lens

• Practical examples of M&A discipline: assessing value creation potential and integration risk

• Separating technology excitement from genuine economic impact

• The CFO as co-pilot to the CEO at exit: owning the financial equity story (cash profile, growth quality, margin resilience)

• How management teams can better align around value creation — not just activity

Erica Ingham, Global Chief Financial Officer, Faria Education Group

Check out the incredible speaker line-up to see who will be joining John.

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