03 - 04 April, 2019
Amara Sanctuary Resort Sentosa, Singapore

Conference Day Two – Thursday 4 April 2019

8:30 am - 9:00 am Morning Refreshment and Registration

9:00 am - 9:10 am Opening Remarks from the Chairperson

Zishan Amir - General Manager, Mega Adventure Singapore
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Zishan Amir

General Manager
Mega Adventure Singapore

9:10 am - 9:50 am Case Study: Developing the Master Plan for Advancing Park Designs and Construction Standards

Luke Riley - Senior Vice President, International Development, Village Roadshow Theme Parks
Australia’s largest theme park operator, Village Roadshow, is expanding across Asia, particularly in China. In this session, Luke shares about establishing regional standards for design, construction, and operational safety. In addition, he’ll share learnings from the recently opened Wet’n’Wild waterpark in Hainan Island—and the upcoming Lionsgate Entertainment World on Hengqin Island.
 
  • Conducting an effective feasibility study to develop a facility that meets visitors’ expectations and needs 
  • Placing a focus on concept and schematic design that fulfils both the park vision as well as visitor experience priorities
  • Driving effective collaboration with governments to secure approval for design and planning
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Luke Riley

Senior Vice President, International Development
Village Roadshow Theme Parks

9:50 am - 10:30 am The Need to Invest: Driving Visitor Attendance with New Installations & Upgrades

Mark Wijman - Director of LKF Attractions, Lan Kwai Fong Group
·         The need for updated content to attract, retain and increase visitors
·         Carrying out an in-depth investment analysis to gauge the need for new additions or enhancements
·         Identifying collaborative techniques in space planning and location to determine the size of the attraction 
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Mark Wijman

Director of LKF Attractions
Lan Kwai Fong Group

10:30 am - 11:15 am Speed Networking & Morning Refreshment Break

11:15 am - 11:55 am Case Study: Rejuvenating Samsung Everland’s Existing Rides with Virtual Reality

Dr. Vincent Taehyun Park - Director of Park Development & Strategy Planning, Samsung Everland
·         Evaluating opportunities and challenges of integrating virtual reality technology with existing and new rides
·         Producing immersive VR content according to attraction types and targeted visitor market
·         Learnings from Samsung Everland’s renewal of old attractions and how emerging technologies are playing a central role in improving park attractiveness, operational efficiencies and durability
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Dr. Vincent Taehyun Park

Director of Park Development & Strategy Planning
Samsung Everland

11:55 am - 12:35 pm Improving Operational Excellence and Ultimately, Visitor Experience with Lean Management Principles

Aaron Glade - Director, Entertainment Operations, Melco Resorts & Entertainment
·         Redesigning workflow with the objective of reducing operational waste and driving value efficiencies
·         Developing KPIs and metrics to measure incremental micro and macro improvements in both new and existing workflows
·         Taking a systematic approach to empower employees and to improve visitor experiences 
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Aaron Glade

Director, Entertainment Operations
Melco Resorts & Entertainment

12:35 pm - 1:45 pm Networking Lunch

Structured to maximise interaction and in-depth focus on a topical subject matter, attendees will have the opportunity to participate in two roundtable sessions of their choice, which has close relevance to their area of expertise and / or scope of responsibility.

Interactive Discussion Groups: Space Planning and Management

1:45 pm - 3:15 pm Innovative Space Planning to Delight and Engage
Nesh Selva - General Manager, Timezone Singapore
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Nesh Selva

General Manager
Timezone Singapore

Structured to maximise interaction and in-depth focus on a topical subject matter, attendees will have the opportunity to participate in two roundtable sessions of their choice, which has close relevance to their area of expertise and / or scope of responsibility.

Interactive Discussion Groups: Visitor Experience

1:45 pm - 3:15 pm Reinventing Visitor Experiences with Virtual Reality
David Lim - General Manager, Tomorrow Entertainment

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David Lim

General Manager
Tomorrow Entertainment

Structured to maximise interaction and in-depth focus on a topical subject matter, attendees will have the opportunity to participate in two roundtable sessions of their choice, which has close relevance to their area of expertise and / or scope of responsibility.

Interactive Discussion Groups: Revenue Management

1:45 pm - 3:15 pm Evaluating Opportunities for Maximising Ancillary Revenues
Kevin Cheong - Executive Director, Sentosa 4D AdventureLand
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Kevin Cheong

Executive Director
Sentosa 4D AdventureLand

3:15 pm - 3:45 pm Afternoon Networking & Refreshment Break

  • Assessing key visitor touch points and identifying gaps in customer experience
  • Establishing customer-centric processes and operations across all channels and interactions
  • Implementing a customer-first philosophy prioritising and rewarding service and customer excellence

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Angelita Teo

Director
National Museum of Singapore

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Caroline Leong

Group Chief Customer Officer
The Entertainment and Education Group

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Kevin Cheong

Executive Director
Sentosa 4D AdventureLand

4:30 pm - 5:00 pm Leveraging Effective Marketing Strategies to Increase Brand Visibility and Outreach

Alan Lee - Group Director of Marketing at COMO Hotels and Resorts & Former Director of Marketing, IMG Worlds of Adventure
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Alan Lee

Group Director of Marketing at COMO Hotels and Resorts & Former Director of Marketing
IMG Worlds of Adventure

4:50 pm - 5:00 pm Closing Remarks from Chairperson & Close of Conference Day Two

Zishan Amir - General Manager, Mega Adventure Singapore
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Zishan Amir

General Manager
Mega Adventure Singapore