Haley Berland

Haley Berland

Intelligent Operations Product Owner/Engr. Team Leader Pella
Haley Berland
Haley Berland is an Engineering Team Leader for Pella’s Intelligent Operations team, serving as a Product Owner of one of the key development teams. She started at Pella as a traditional manufacturing engineer in 2019 and brings that experience and perspective with her to the digital world. Haley has been a key leader in the development and deployment of digital solutions that make it easier for our factory team members to be successful in their daily work. Haley has built a reputation for always considering how every action will impact Pella’s people, its customers, and the company’s overall success. She is thought of as a catalyst by her teammates, because she has the knowledge and the connections to make good things happen within the walls of Pella Corporation and for future generations of manufacturing professionals.

CWM Summit Day One - October 14, 2026

2:25 PM Case Study: Empowering Pella’s Workforce with User‑Centric Apps That Enhance Make‑to‑Order Operations

Pella's make to order environment demands precision, speed, and flawless coordination across facilities. Haley will share how her engineering and product teams are designing and scaling quality applications that eliminate rework, reduce waste, and give frontline teams real time clarity. Her session highlights the practical, user centric digital tools that are strengthening quality, flow, and decision making across complex manufacturing operations.

• Developing internal quality apps that directly solve manufacturing problems and reduce rework

• Creating "ready to build" visibility to prevent downstream disruption and improve flow

• Designing tools that scale across facilities with different processes and product complexities

• Ensuring adoption through strong UX, mobile first design, and manufacturing savvy teams

• Reducing waste and improving throughput with real time status across interconnected plants


Check out the incredible speaker line-up to see who will be joining Haley.

Download The Latest Agenda

In Partnership With:

IQPC Corporate

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