The #1 CX Forum in Australia
Experience the Most Valuable Gathering Across The
Entire Customer Experience Ecosystem
August 13 - 14, 2025
| Marvel Stadium, VIC
Lara Salembier
GM, Customer Experience South East WaterLara joined South East Water in 2015 and has held several senior roles across the organisation before taking on the role of General Manager, Customer Experience in 2023. Lara leads the organisation’s customer contact centre teams, as well as the affordability, customer strategy and insights portfolios. An experienced people and business leader, Lara previously led South East Water’s People Operations team and has held Acting General Manager roles in People and Safety and Customer Experience. In her most recent role as Group Manager Customer Contact, Lara redesigned South East Water’s customer contact business model and delivered a refreshed Customer Interaction Framework, helping to create a positive experience for our customers. Prior to joining South East Water Lara worked across a number of diverse organisations in HR leadership roles, amongst others. Lara is a Graduate Member of the Australian Institute of Company Directors.
Next Gen CX
2:50 PM CASE STUDY: ENABLING AI IN THE CONTACT CENTRE – SAFEGUARDING DATA, OPTIMISING OPERATIONS AND ENHANCING CUSTOMER
- Building a powerful business case that gains stakeholder support
- Creating an AI Framework that protects our greatest assets and mitigates business risk
- Activating our use case to drive operational efficiencies and improve the experience for customers
- Embedding our learnings before extending to drive broader benefits
Check out the incredible speaker line-up to see who will be joining Lara.
Download The Latest Agenda
