Andrew Gambel

Director of Product - Live Services Sony Interactive Entertainment

Day 1 - Tuesday 28th April, 2026

2:50 PM Presentation – Aligning Without Diluting: Building Cross-Functional Teams That Drive Hypothesis-Led Live Service Innovation

Andrew Gambel, Director of Product – Live Services at Sony Interactive Entertainment, shares how his team builds organizational bridges between product, data, user research, and development without compromising the unique strengths of each discipline. This session explores:

Creating alignment across disciplines while preserving team autonomy and expertise.
Implementing hypothesis-driven development to guide experimentation and validate player impact.
Building communication frameworks that support collaboration and reduce friction across functions.

Check out the incredible speaker line-up to see who will be joining Andrew.

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