The hyper-personalisation trend is here to stay, and loyalty programs are at the forefront of the revolution. While most loyalty programs offer generic rewards to customers regardless of their preferences, this lightening session explores how the future of optimising customer loyalty and improving LTV lies in personalising loyalty programmes and rewards.

Join this session to learn how personalisation can:·

• Build trust and reliability: When you consistently deliver relevant content, recommendations, and support, customers see your brand as a reliable partner. This makes them less likely to switch to competitors.
• Deliver tailored recommendations: By analysing past purchases and preferences, brands can provide highly relevant product or service recommendations. This significantly increases the chances of repeat purchases and cross-sells.
• Reduce churn: When customers feel valued and receive relevant experiences, brands dramatically cut down the likelihood of them leaving for a competitor