The Personalisation Paradox: Delivering AI Powered Relevance Without Intrusion

3 - 4 November 2026 | London

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THE ANSWER TO YOUR PERSONALISATION PARADOX

As we move into 2027, marketing teams find themselves at a defining tension. Customers increasingly expect experiences that feel like a perfectly tailored suit. Precise, relevant, and made just for them. Yet they are more resistant than ever to the idea of being measured to achieve it.

The Third Annual Marketing Personalisation Summit explores how marketing leaders are navigating this new AI-driven reality. Join us as we examine how brands can use AI to deliver scalable, authentic customer experiences while balancing personalisation, privacy, and performance.

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The Experts in Customer Experience, Personalisation Innovators, and Brand Leaders in 2025

Andy Sage

Head of Partnership Propositions

E.ON Next

Zu Afghan

Audience Strategy and Testing Manager, CRM and Personalisation

Asda

Valeria Magoni

Go To Market Director, Kaleyra.AI

Tata communications

Selen Ozkan

Head of CPG, EMEA

Uber Advertising

Charlie Bell

Senior Director of Solution Engineering

Contentful

Caitlin Wood

Professional Racecar Driver

Racecar Driver

James Allum

Senior Pre-Sales Solutions Consultant

Intent HQ

Richard Dawson

Head of Loyalty & Personalisation Consulting

Dunnhumby

Alex Manly

Senior Director, Strategy

Movable Ink

Onur Tanriover

Global Marketing Director

No7 Beauty

Emmanuelle Savarit

Head of User Research (Global)

JustEat Takeaway.com

Katalin Fritz

Chief Customer & People Officer

Marley Spoon

Jonathan Woolf

Chief Revenue Officer

Intent HQ

Kasia Behvand

Former Head of Personalisation

Vinay Parmar

Former Chief Customer Experience Officer

National Express

Richard Love

Former, Chief Experience Officer

Deloitte

Aislinn Mallon

Head of CRM, Engagement

The Guardian

Curig Johnston

Former Director of Base Value & Personalisation

Ronnie McGibbon

Head of Chief Risk Officer

Samsung

Mårten Bokedal

Senior Solutions Strategy Director

Optimizely

Darren Kent

IT Marketing Platform Manager

Aviva

Antonio Pellegrino

Principle CVM MarTech Enterprise Architect

Vodafone

Billy Cheng

Head of Consumer Data Activation

L'Oreal

Gianfranco Cuzziol

CRM and Personalisation Lead

Advisor

Frank Martinez

Head of Customer Experience

Corpay

Zack Wragg

Senior Product Owner–Digital Commerce Transformation

Merlin Entertainments

Zeke Zhiqian Wu

Global CRM Program Manager

Nissan Motor Corporation

George Cairns

Head of Product Personalisation

Lloyds Register Group Services Ltd

Abhineet Kesarwani

Regional Director of Customer Value and Experience

Lyca Mobile

Aswin Peter

Product Lead - Payments Strategy & Customer Experience - Energy Platforms

British Gas

Nessa O’Gorman

Director, Product Management

Expedia

Dylan Anderson

Head of Data Strategy

Atombit

Damien Read

Personalisation Expert

BritBox International

Hazem El Taha

Global Head of MarTech

HSBC.

Aaron Smedley

Chief Digital & Marketing Officer

Le Chameau

Jivesh Juneja

Head of Data Products

Nissan Motor Corporation

Ben Snowman

Head of Loyalty and Personalisation

dunnhumby

Janis Thomas

Managing Director

Look Fabulous Forever

Jessica Ham

Head of Customer Experience

National Grid

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Make sure to register before Thursday, 27th August 2026

Secure an early pass and save £901!

Thoughts From Our Attendees...

"Personalisation means different things to different companies, and it can feel like a minefield uncovering what it means for your business, how to get started, and how to scale effectively. I'm excited to share my thoughts and experiences with peers across various industries to showcase the transformative power of personalisation."

"Delivering a truly personalised and relevant digital experience for audiences involves multiple complex capabilities. But by attending the Personalisation Summit, I’m excited to have the opportunity to speak and hear from likeminded business leads on how they’re tackling the Personalisation challenge, in an ever-changing technical landscape."

"While Personalisation isn't a new topic, the tech and data that enables tailored, engaging experiences for our consumers is. That being said, with the renaissance of personalisation being in full swing, it's even more important to make the right decisions and will drive the biggest impact for our businesses. I'm so excited to be part of the Personalisation Summit in November when we'll be able to get to share our insights and start to answer some of the questions we've all been asking!"

WHO ATTENDED IN 2026?

Boohoo Group Plc.
HSBC
Expedia
Sainsbury's
Warner Bros. Discovery
Sweaty Betty
ITV
PepsiCo
Victoria's Secret
PwC
British Gas
The Guardian
Pandora
IKEA
BBC Studios
Unilever
LEGO
Deliveroo
National Grid
Rightmove
Virgin Red
Harrods Ltd
Costa Coffee
Dr Martens
L'Occitane
Sky UK
Nissan Motor Corporation
B&Q
JD Sports Fashion
Aviva

Reasons to Attend:

Scale Personalisation Effectively

Learn to leverage focused data and AI tools to achieve personalisation at scale.

Balance Personalisation & Privacy

Discover how to deliver hyper-personalised experiences while protecting consumer privacy.

Strengthen Data Strategies

Gain insights into selecting the right partners to enhance your data-driven personalisation efforts.

Drive Tangible Business Results

Implement digital transformation initiatives that deliver rapid, measurable ROI that directly align with key business objectives

Master Omnichannel Personalisation

Learn best practices for creating seamless, consistent experiences across all customer touchpoints in an omnichannel environment.

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Are You Ready to Scale?

Your customers don’t just want personalisation, they expect it. But fragmented data, siloed teams, and rising privacy concerns mean many brands still fall short.

This exclusive roadmap reveals how to close the gap, overcome barriers, and deliver meaningful experiences that build trust, loyalty, and advocacy.

View the Roadmap

Make Your Data Valuable

Personalisation isn’t optional anymore, it’s expected. But with siloed systems, rising customer expectations, and increasing privacy regulations, turning raw data into real value is harder than ever.

This infographic breaks down how to transform your customer data into actionable, experience-driving products that win trust and grow loyalty, all while staying compliant and future-ready.

Free Infographic

Ready For Real-Life Impact?

If you’ve ever felt stuck between big promises of personalisation and the messy reality of siloed data, disconnected touchpoints, or customer trust concerns, you’re not alone.

That’s why this interview with Zeke Zhiqian Wu, Global CRM Program Manager at Nissan Motor Corporation, is a must-read to learn how to create seamless, trust-first personalisation experiences for your customers.

Exclusive Interview

70%

Consumers expect companies to deliver personalised interactions.

76%

The amount of consumers who get frustrated by a lack of personalisation.

40%

More revenue generated by companies that excel at personalisation.

80%

Business reporting increased customer spending when experiences are personalised.

60%

Shoppers anticipate becoming repeated buyers following a personalised experience.

EXPLORE INDUSTRY INSIGHTS

Strengthen Your Brand Presence in a Competitive Market

Various sponsorship opportunities are available across the Marketing Personalisation Summit, allowing you to elevate your reputation, demonstrate your capabilities, and connect with the industry's most influential decision-makers.

Whether you want to cement your reputation as a market leader, enter a new market/vertical, or make sure that you stay front-of-mind with your target audience, we have an adaptable variety of options to best suit your business objectives.

Find Out More

GET IN TOUCH TODAY

The Marketing Personalisation Summit aims to provide a dedicated platform where industry professionals can deeply engage with the latest trends, strategies, and technologies shaping the future of personalisation.

To find out how to take part our for any questions, please get in touch with us below!

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