Pre-Event Workshop Day - Monday 8th September

Workshop Day - Morning

9:00 am - 9:30 am Breakfast

9:30 am - 11:00 am Workshop 1 – Driving Growth in the Live Gaming and Telecom Industries through Collaboration and Innovation

Liam Deane - Principal Analyst, Omdia

This roundtable brings together senior leaders from the live service gaming and telecom space to explore how cross-industry collaboration can fuel innovation and growth. Moderated by Liam Deane, a Principal Analyst at Omdia, the session will highlight key market trends, shared challenges, and actionable partnership models. Attendees will gain insight into:

  • Pinpointing growth opportunities and overcoming roadblocks across the video game and telecom sectors.
  • Managing and setting expectations for service providers.
  • Identifying opportunities for collaboration and mutual benefits between industries.
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Liam Deane

Principal Analyst
Omdia

11:00 am - 11:30 am Morning Coffee Break

11:30 am - 1:00 pm Workshop 2 – How to Deliver LiveOps Data-Design Responsibly

Oscar Clark - CEO, Stormlantern Consulting

As live service games evolve, so does the responsibility – treating player data with respect and compliance, while turning insight into impact is essential. During this interactive workshop led by Oscar Clark – author, speaker, and live operations pioneer – attendees will interact with one another to discuss the challenges and opportunities of:

  • Knowing Your Duty to Players – Legal and ethical principles for data use, security, and integrity across updates.
  • Structuring Data for Insight – How to design event triggers and parameters that actually tell you something useful and that can tap into ML/LLM AI 
  • Running a DPIA the Right Way – Step-by-step approach to running a Data Protection Impact Analysis to assess data risks and compliance standards.
  • Turning Player Actions into Strategy – Using event-level attribution and cohort analysis to drive continuous LiveOps improvement.
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Oscar Clark

CEO
Stormlantern Consulting

1:00 pm - 2:00 pm Lunch

2:00 pm - 3:30 pm Workshop 3 – From Legacy to Live: What Destiny 2 Teaches Us About Thriving IPs

Michael Schade - CEO & Co-Founder, ROCKFISH Games

This workshop examines how legacy IPs can not only survive but thrive as live service games, grounding the conversation in a consumer-driven, expert analysis of Bungie’s Destiny 2. Presented by Michael Schade, CEO of ROCKFISH Games and an unabashed Destiny 2 superfan, this data-driven session brings together the perspectives of a player, an industry watcher, and a studio founder inspired by the lessons learned from Bungie’s blockbuster sci-fi shooter for his own space combat series, EVERSPACE. Dig deeper into:

  • Analysing player-centric design choices that keep legacy IPs relevant in live service ecosystems.
  • Translating lessons from Destiny 2 into actionable strategies for long-term engagement and monetisation.
  • Bridging fan insight with studio leadership to inspire innovation in future game development.


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Michael Schade

CEO & Co-Founder
ROCKFISH Games

3:30 pm - 4:00 pm Afternoon Coffee Break

4:00 pm - 5:30 pm Workshop 4 – Live Service CPR: Reviving Player Engagement through Data-Informed Product Strategy

Al Hibberd - CEO & Founder, Pixel Helix
Arthur Tolmie - Chief Communications Officer, Pixel Helix

When player engagement dips or becomes stagnant, it's not game over. Al Hibberd, a man known for running award winning campaigns for the likes of Meta, Frontier, Imagination Technologies and Wired Productions, will explore how data-led decision making, targeted community management and strategic content programming all play a vital part in game success.

 

Featuring first-hand insights into Elite Dangerous’ journey, this workshop will detail how the MMO rebounded to its all-time peak player count by:

  • Leveraging player data to refine content loops and identify re-engagement triggers.
  • Crafting programming strategies that resonate with loyalists while welcoming lapsed users.
  • Strengthening community trust through transparent, responsive communication.
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Al Hibberd

CEO & Founder
Pixel Helix

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Arthur Tolmie

Chief Communications Officer
Pixel Helix