Please enjoy some refreshments before workshops begin.
As live service games evolve, so does the responsibility – treating player data with respect and compliance, while turning insight into impact is essential. During this interactive workshop led by Oscar Clark – author, speaker, and live operations pioneer – attendees will interact with one another to discuss the challenges and opportunities of:
When player engagement dips or becomes stagnant, it's not game over. Al Hibberd, a man known for running award winning campaigns for the likes of Meta, Frontier, Imagination Technologies and Wired Productions, will explore how data-led decision making, targeted community management and strategic content programming all play a vital part in game success.
Featuring first-hand insights into Elite Dangerous’ journey, this workshop will detail how the MMO rebounded to its all-time peak player count by:
Managing live service operations for legacy IP comes with unique challenges such as balancing audience expectations, leveraging brand recognition, and evolving gameplay without alienating loyal fans. During this session, led by Buddy Fleer — a product and business leader with over 20 years of experience shaping and scaling games — attendees will explore how to navigate: